About Us

For over two decades, Essential Basics B.V. has been the authorized distributor of Superfeet insoles in the Benelux region. We supply running stores, sports retailers, retail chains, orthopedic specialists, and physiotherapy practices with insoles that are built on science and trusted by millions worldwide.

Who We Are

Essential Basics B.V. is based in Egmond aan den Hoef, the Netherlands. Since 2004, we have been the direct link between Superfeet and professional retailers across the Netherlands, Belgium, and Luxembourg.

Our role is straightforward: we make it easy for you to stock, sell, and recommend the right insoles to your customers, whether they are runners chasing a personal best or patients recovering from plantar fasciitis.

Why Superfeet

Superfeet insoles are not generic off-the-shelf products. Every insole is built on biomechanical research and engineered to deliver measurable results. The range covers four core categories: All-Purpose, Running, Cushion, and Support, each designed for a specific use case and foot type.

What sets Superfeet apart from other insole brands:

  • Scientifically backed design with a focus on heel cup geometry and structured support
  • High-quality materials engineered for shock absorption, moisture management, and odor control
  • Proven to improve foot alignment, reduce fatigue, and help prevent injury
  • Trusted by athletes, medical professionals, and everyday users across the globe

What You Can Expect From Us

As your distribution partner, we offer more than products on a shelf. When you work with Essential Basics, you get:

  • Fast, reliable delivery across the Benelux (1-2 working days)
  • A dedicated support team available Monday through Friday
  • Product training sessions to help your staff recommend with confidence
  • A streamlined B2B ordering process through our online platform

Let's Work Together

Whether you are looking to expand your insole range or want to learn more about what Superfeet can do for your business, we are here to help. Browse our product catalogue or get in touch with our team at support@ebcs.nl.